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Make measure intent signals a daily thing (#33360)

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Sam Pfluger 2025-09-23 12:32:32 -05:00 committed by GitHub
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2 changed files with 11 additions and 8 deletions
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2
handbook/marketing/README.md
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@ -71,7 +71,7 @@ To propose an ad, or a change to an ad:
### Measure intent signals
To measure and process intent signals, follow the steps in the [🦄⚡️🌐 Go-To-Market strategy doc (confidential)](https://github.com/fleetdm/confidential/edit/main/go-to-market-strategy.md#process-intent-signals).
Daily, follow the steps in the [🦄⚡️🌐 Go-To-Market strategy doc (confidential)](https://github.com/fleetdm/confidential/edit/main/go-to-market-strategy.md#process-intent-signals) to measure and process intent signals.
### Research an account

17
handbook/marketing/marketing.rituals.yml
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@ -50,13 +50,9 @@
description: "Measure intent signals and update Salesforce"
moreInfoUrl: "https://fleetdm.com/handbook/marketing#measure-intent-signals"
dri: "onasismunro"
-
task: "Research accounts"
startedOn: "2024-08-09"
frequency: "Daily"
description: "Research 10 research-ready accounts starting with this Salesforce report (https://fleetdm.lightning.force.com/lightning/r/Report/00OUG000002MuC52AK/view) and advance them to 'Ads running'"
moreInfoUrl: "https://fleetdm.com/handbook/marketing#research-an-account"
dri: "onasismunro"
autoIssue:
labels: [ ":help-marketing" ]
repo: "confidential"
-
task: "Check ongoing events"
startedOn: "2024-10-21"
@ -124,3 +120,10 @@
autoIssue:
labels: [ ":help-marketing" ]
repo: "confidential"
# -
# task: "Research accounts"
# startedOn: "2024-08-09"
# frequency: "Daily"
# description: "Research 10 research-ready accounts starting with this Salesforce report (https://fleetdm.lightning.force.com/lightning/r/Report/00OUG000002MuC52AK/view) and advance them to 'Ads running'"
# moreInfoUrl: "https://fleetdm.com/handbook/marketing#research-an-account"
# dri: "onasismunro"