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Clairify GTM outreach (#26196)

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Sam Pfluger 2025-02-08 12:11:14 -06:00 committed by GitHub
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handbook/company/communications.md
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@ -127,7 +127,7 @@ The [Digital Experience team](https://fleetdm.com/handbook/digital-experience#te
Go-To-Market (GTM) strategy at Fleet is [always evolving](https://handbook.gitlab.com/handbook/values/#everything-is-in-draft), but the [philosophy behind the strategy](https://fleetdm.com/handbook/company/why-this-way#why-dont-we-sell-like-everyone-else) remains consistent.
When you reach out to a prospect or customer, make sure you're the right person:
- **🐋 "Sales-ready" prospect**: The rep (AE) reaches out.
- **🐋 "Sales-ready" prospect**: The rep (AE) determines the best way to contact the prospective customer, which is often the Solutions Consultant reaching help.
- **🌦️ Customers**: The Customer Success Manager (CSM) reaches out.
- **🫧 Any other prospects**: The Solutions Consultant (SC) reaches out.