diff --git a/handbook/ceo.md b/handbook/ceo.md
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@@ -2,7 +2,7 @@
 This page details processes specific to working with Mike McNeil, co-founder and Chief Executive Officer of Fleet, and the 🦿 CEO support team.
 
 ## What we do
-The CEO is the [directly responsible individual](https://fleetdm.com/handbook/company/why-this-way#why-direct-responsibility) for pricing, [final review of UI or behavioral changes to fleetdm.com and the core product](https://fleetdm.com/handbook/company/product-groups#making-changes), signatures, changes to parts of the handbook, product marketing (brandfronts, pitchfonts, featurefronts, ICPs, personas, and targeting)and various other aspects of the company. 
+The CEO is the [directly responsible individual](https://fleetdm.com/handbook/company/why-this-way#why-direct-responsibility) for pricing, [final review of UI or behavioral changes to fleetdm.com and the core product](https://fleetdm.com/handbook/company/product-groups#making-changes), signatures, changes to parts of the handbook, product marketing (brandfronts, pitchfronts, featurefronts, ICPs, personas, and targeting) and various other aspects of the company. 
 - **Note** When the CEO is out of office, these responsibilities are either paused, delegated, or coordinated through the Apprentice to the CEO so they can be handled promptly.  (It depends on the responsibility and the situation.)  The process for the CEO going out of office is a [work in progress](https://docs.google.com/document/d/1mtFP_92zQKMXW630ZyixBmwQeMY_q_cqW080ZTHFX5E/edit).
 
 ## Team