From b45079e261eb37378870c3990914fac6f88840bc Mon Sep 17 00:00:00 2001 From: Drew Baker <89049099+Drew-P-drawers@users.noreply.github.com> Date: Mon, 15 Apr 2024 21:11:30 -0400 Subject: [PATCH] Add lead follow up to communications (#17237) --- handbook/company/communications.md | 7 +++++++ 1 file changed, 7 insertions(+) diff --git a/handbook/company/communications.md b/handbook/company/communications.md index 0285a14c3a..5df2104ffa 100644 --- a/handbook/company/communications.md +++ b/handbook/company/communications.md @@ -71,6 +71,13 @@ Fleet uses advertising to spread awareness through a broader audience and foster ### Events It's important for Fleet to engage at [events](https://docs.google.com/spreadsheets/d/1YQXAX2Q_WnGkAwMYjMbQpV3nbCj7gOBbv7Y0u4twxzQ/edit#gid=1931288160). This provides an opportunity to directly engage with potential users and contributors, build relationships, gather feedback, and create a stronger sense of community and trust. +#### Event lead follow-up +Eventgoers are expecting a timely follow-up from Fleet based on the conversations that they had at the event. It is up to Head of Demand to make sure this process is followed. + +1. Once a list of badge scans is available, Fleeties that attended the event are to add any follow up notes that note buying situation, amount of endpoints, level of interest, and general talking points. +2. Within 3 business days of returning from the event, attendees will set up a debrief meeting with the demand team to discuss follow-up. +3. Demand will determine appropriate follow-up to each potential lead, and sales will be notified of actions needed immediately following. + ### Podcast Fleet has created the [ExpedITioners podcast](https://expeditioners.podbean.com/) to open discussions and help IT and security professionals get ahead of the curve and prepare themselves and their organizations for what lies ahead.