From 82b9bc6b3e82c21965b28c1f6c55aacfbdd219e4 Mon Sep 17 00:00:00 2001
From: Isabell Reedy <113355639+ireedy@users.noreply.github.com>
Date: Fri, 26 Sep 2025 16:39:47 +0100
Subject: [PATCH] Add Demand Generation position (#33505)

Co-authored-by: Sam Pfluger <108141731+Sampfluger88@users.noreply.github.com>
---
 handbook/company/open-positions.yml | 28 ++++++++++++++++++++++++++++
 1 file changed, 28 insertions(+)

diff --git a/handbook/company/open-positions.yml b/handbook/company/open-positions.yml
index 60add719f5..3fbbf95896 100644
--- a/handbook/company/open-positions.yml
+++ b/handbook/company/open-positions.yml
@@ -219,3 +219,31 @@
       - 💭 Strong understanding of enterprise procurement and the ability to influence stakeholders from senior executives to engineering contacts on the ROI of using Fleet.
       - 🧬 Care about delivering an outstanding customer experience and creating a customer-first culture.
       - ➕ Bonus: Direct experience with Fleet, MDM, osquery or SQL query writing, and working with Client Platform Engineering, SRE, or Security Engineering teams.
+
+
+- jobTitle: 🫧 Demand Generation
+  department: Marketing
+  hiringManagerName: Isabell Reedy
+  hiringManagerLinkedInUrl: https://www.linkedin.com/in/isabellreedy/
+  hiringManagerGithubUsername: ireedy
+  onTargetEarnings: '$150,000 - $200,000'
+  responsibilities: |
+      - 📈 Own demand generation across all channels to drive qualified pipeline.
+      - 🛠️ Build repeatable programs and playbooks that bring in and convert the right audience.
+      - 📣 Run campaigns and experiments that generate lift and improve performance.
+      - 🤝 Collaborate with Sales, Partner, and Channel teams to align strategy with pipeline goals and deal velocity.
+      - 📊 Track and report on what’s working so we can invest where it counts.
+      - 🌱 Grow the Fleet community and bring prospects closer to the product.
+      - 📚 Turn community insights into content, campaigns, and conversion opportunities.
+      - 📍 Support campaigns around events, webinars, and launches to drive intent and awareness.
+      - 🧠 Work directly with the CMO to evolve our approach to growth.
+
+  experience: |
+      - 🧱 You have built and scaled demand gen programs at a growing company. 
+      - 📈 You care about pipeline and connect your work to revenue.
+      - 📣 You’ve shipped campaigns across email, paid, content, and events.
+      - 🔍 You use data to focus your time and improve what you build.
+      - 🤝 You work closely with Sales to drive the right leads and conversations. 
+      - ✏️ You move quickly, test often, and write clearly.
+      - ⏩ Thrive in a complex, fast-paced, results-driven environment and pivot easily to organizational changes.
+      - ➕ Bonus: Direct experience with Fleet, MDM, osquery or SQL query writing, and working with Client Platform Engineering, SRE, or Security Engineering teams.