diff --git a/website/generators/landing-page/index.js b/website/generators/landing-page/index.js
index b7562b7c8e..042a6cc714 100644
--- a/website/generators/landing-page/index.js
+++ b/website/generators/landing-page/index.js
@@ -220,7 +220,7 @@ module.exports = {
         <p>Vitae architecto reiciendis in temporibus consequatur doloremque reprehenderit perferendis? Eaque quod voluptates earum corporis, quo labore reprehenderit libero sint.</p>
         <div purpose="button-row" class="d-flex flex-sm-row flex-column justify-content-center align-items-center">
           <a purpose="cta-button" href="/try-fleet">Try Fleet today</a>
-          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Talk to an expert</a>
+          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Show me</a>
         </div>
       </div>
     </div>
@@ -275,7 +275,7 @@ module.exports = {
 
     <div purpose="button-row" style="margin-top: 60px;" class="d-flex flex-sm-row flex-column justify-content-center align-items-center mx-auto">
       <a purpose="cta-button" href="/try-fleet">Try Fleet today</a>
-      <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Talk to an expert</a>
+      <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Show me</a>
     </div>
 
   </div>
@@ -297,7 +297,7 @@ module.exports = {
         <h1>Lighter than air</h1>
         <div purpose="button-row" style="margin-top: 60px;" class="d-flex flex-sm-row flex-column justify-content-center align-items-center mx-auto">
           <a purpose="cta-button" href="/try-fleet">Try it out</a>
-          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Talk to an expert</a>
+          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Show me</a>
         </div>
       </div>
     </div>
diff --git a/website/views/pages/articles/basic-article.ejs b/website/views/pages/articles/basic-article.ejs
index 426d4173a9..068e84cb91 100644
--- a/website/views/pages/articles/basic-article.ejs
+++ b/website/views/pages/articles/basic-article.ejs
@@ -32,7 +32,7 @@
           Join <span purpose="large-button-text">&nbsp;the&nbsp;</span> Fleet <span purpose="large-button-text">&nbsp;community&nbsp;</span>on Slack
         </a>
         <a @click="clickOpenChatWidget()" class="d-flex flex-fill btn btn-md btn-outline-secondary justify-content-center align-items-center mt-3 mt-md-0  mr-0" purpose="next-steps-button">
-          Talk to an expert
+          Show me
         </a>
       </div>
     </div>
diff --git a/website/views/pages/customers/new-license.ejs b/website/views/pages/customers/new-license.ejs
index 81bc2e8a45..4d80227205 100644
--- a/website/views/pages/customers/new-license.ejs
+++ b/website/views/pages/customers/new-license.ejs
@@ -36,7 +36,7 @@
         </div>
         <div :class="[showBillingForm ? 'pt-2' : '' ]" v-if="!showBillingForm">
           <ajax-button purpose="submit-button" spinner="true" type="submit" :syncing="syncing" class="btn btn-block btn-lg btn-primary" v-if="!numberOfHostsQuoted">Continue</ajax-button>
-          <ajax-button spinner="true" purpose="submit-button" :syncing="syncing" class="btn btn-block btn-lg btn-primary" @click="clickScheduleDemo" v-if="showQuotedPrice && numberOfHostsQuoted >= 1000">Talk to an expert</ajax-button>
+          <ajax-button spinner="true" purpose="submit-button" :syncing="syncing" class="btn btn-block btn-lg btn-primary" @click="clickScheduleDemo" v-if="showQuotedPrice && numberOfHostsQuoted >= 1000">Show me</ajax-button>
           <ajax-button spinner="true" purpose="submit-button" :syncing="syncing" class="btn btn-block btn-lg btn-primary" v-if="showQuotedPrice && numberOfHostsQuoted <= 999">Continue</ajax-button>
         </div>
       </ajax-form>
diff --git a/website/views/pages/endpoint-ops.ejs b/website/views/pages/endpoint-ops.ejs
index d7d17536ce..b9773dd070 100644
--- a/website/views/pages/endpoint-ops.ejs
+++ b/website/views/pages/endpoint-ops.ejs
@@ -186,7 +186,7 @@
         <h2>Focus on data not vendors</h2>
         <div purpose="button-row" style="margin-top: 32px;" class="d-flex flex-md-row flex-column justify-content-center align-items-center mx-auto">
           <a purpose="cta-button" href="/try-fleet/register?tryitnow">Try it out</a>
-          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Talk to an expert</a>
+          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Show me</a>
         </div>
       </div>
     </div>
diff --git a/website/views/pages/fleetctl-preview.ejs b/website/views/pages/fleetctl-preview.ejs
index ae64aecf5c..642fc2c5f4 100644
--- a/website/views/pages/fleetctl-preview.ejs
+++ b/website/views/pages/fleetctl-preview.ejs
@@ -54,7 +54,7 @@
         </a>
         <a @click="clickOpenChatWidget()"
           class="d-flex flex-fill btn btn-md btn-outline-secondary justify-content-center align-items-center mt-3 mt-md-0 mr-0">
-          Talk to an expert
+          Show me
         </a>
       </div>
     </div>
diff --git a/website/views/pages/imagine/higher-education.ejs b/website/views/pages/imagine/higher-education.ejs
index e88085c729..7d9b4b75ba 100644
--- a/website/views/pages/imagine/higher-education.ejs
+++ b/website/views/pages/imagine/higher-education.ejs
@@ -9,7 +9,7 @@
         <p>Automate security workflows in a single application by creating or installing policies to identify which devices comply with your security guidelines.</p>
         <div purpose="button-row" class="d-flex flex-sm-row flex-column justify-content-center align-items-center">
           <a purpose="cta-button" href="/try-fleet">Try Fleet today</a>
-          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Talk to an expert</a>
+          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Show me</a>
         </div>
       </div>
     </div>
@@ -64,7 +64,7 @@
 
     <div purpose="button-row" style="margin-top: 60px;" class="d-flex flex-sm-row flex-column justify-content-center align-items-center mx-auto">
       <a purpose="cta-button" href="/try-fleet">Try Fleet today</a>
-      <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Talk to an expert</a>
+      <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Show me</a>
     </div>
 
   </div>
@@ -86,7 +86,7 @@
         <h1>Think for yourself</h1>
         <div purpose="button-row" style="margin-top: 60px;" class="d-flex flex-sm-row flex-column justify-content-center align-items-center mx-auto">
           <a purpose="cta-button" href="/try-fleet">Try it out</a>
-          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Talk to an expert</a>
+          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Show me</a>
         </div>
       </div>
     </div>
diff --git a/website/views/pages/imagine/jamf-alternative.ejs b/website/views/pages/imagine/jamf-alternative.ejs
index c8e009e0bc..ff40662698 100644
--- a/website/views/pages/imagine/jamf-alternative.ejs
+++ b/website/views/pages/imagine/jamf-alternative.ejs
@@ -9,7 +9,7 @@
         <p>Bringh-your-own MDM. Enjoy enterprise-ready open-source MDM and leverage the best of DevOps and GitOps inside a full-featured Macbook MDM.</p>
         <div purpose="button-row" class="d-flex flex-sm-row flex-column justify-content-center align-items-center">
           <a purpose="cta-button" href="/try-fleet">Try Fleet today</a>
-          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Talk to an expert</a>
+          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Show me</a>
         </div>
       </div>
     </div>
@@ -38,7 +38,7 @@
 
     <div purpose="button-row" style="margin-top: 60px;" class="d-flex flex-sm-row flex-column justify-content-center align-items-center mx-auto">
       <a purpose="cta-button" href="/try-fleet">Try Fleet today</a>
-      <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Talk to an expert</a>
+      <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Show me</a>
     </div>
 
   </div>
@@ -60,7 +60,7 @@
         <h1>Lighter than air</h1>
         <div purpose="button-row" style="margin-top: 60px;" class="d-flex flex-sm-row flex-column justify-content-center align-items-center mx-auto">
           <a purpose="cta-button" href="/try-fleet">Try it out</a>
-          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Talk to an expert</a>
+          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Show me</a>
         </div>
       </div>
     </div>
diff --git a/website/views/pages/imagine/unused-software.ejs b/website/views/pages/imagine/unused-software.ejs
index 9056d98636..733176ff9c 100644
--- a/website/views/pages/imagine/unused-software.ejs
+++ b/website/views/pages/imagine/unused-software.ejs
@@ -9,7 +9,7 @@
         <p>Fleet, the leading open-source, flexible device management solution, offers unprecedented visibility into your IT infrastructure, making it the ideal tool to discover and manage unused software licenses. This capability is essential to unlocking more IT budget, enhancing security, and ultimately improving the employee experience.</p>
         <div purpose="button-row" class="d-flex flex-sm-row flex-column justify-content-center align-items-center">
           <a purpose="cta-button" href="/try-fleet/register?imagine+land">Try Fleet today</a>
-          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Talk to an expert</a>
+          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Show me</a>
         </div>
       </div>
     </div>
@@ -65,7 +65,7 @@
 
     <div purpose="button-row" style="margin-top: 60px;" class="d-flex flex-sm-row flex-column justify-content-center align-items-center mx-auto">
       <a purpose="cta-button" href="/try-fleet/register?imagine+land">Try Fleet today</a>
-      <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Talk to an expert</a>
+      <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Show me</a>
     </div>
 
   </div>
diff --git a/website/views/pages/pricing.ejs b/website/views/pages/pricing.ejs
index 4872b27d4c..a1d19587c8 100644
--- a/website/views/pages/pricing.ejs
+++ b/website/views/pages/pricing.ejs
@@ -332,7 +332,7 @@
           Ask us anything
         </a>
         <a style="max-width: 250px" class="btn btn-block btn-lg btn-white my-3 mx-sm-2 mx-auto" purpose="cta-button" @click="clickOpenChatWidget()">
-          Talk to an expert
+          Call us
         </a>
       </div>
     </div>
diff --git a/website/views/pages/reports/state-of-device-management.ejs b/website/views/pages/reports/state-of-device-management.ejs
index d40f1d0793..a88fc65fc4 100644
--- a/website/views/pages/reports/state-of-device-management.ejs
+++ b/website/views/pages/reports/state-of-device-management.ejs
@@ -332,7 +332,7 @@
         </div>
         <div purpose="cta-btns" class="mx-auto d-flex flex-sm-row flex-column justify-content-center">
           <a purpose="get-started-btn" class="d-sm-flex align-items-center justify-content-center btn btn-primary mx-auto mr-sm-4 ml-sm-0" href="/try-fleet">Get started</a>
-          <a purpose="animated-arrow-btn-red" style="max-width: 220px;" class="btn btn-lg btn-white mr-2 pl-0 mx-auto mx-sm-0 mt-2 mt-sm-0" @click="clickOpenChatWidget()">Talk to an expert
+          <a purpose="animated-arrow-btn-red" style="max-width: 220px;" class="btn btn-lg btn-white mr-2 pl-0 mx-auto mx-sm-0 mt-2 mt-sm-0" @click="clickOpenChatWidget()">Show me
           </a>
         </div>
       </div>
@@ -544,7 +544,7 @@
             </div>
             <div purpose="cta-btns" class="mx-auto d-flex flex-sm-row flex-column justify-content-center">
               <a purpose="get-started-btn" class="d-sm-flex align-items-center justify-content-center btn btn-primary mx-auto mr-sm-4 ml-sm-0" href="/try-fleet">Try Fleet</a>
-              <a purpose="animated-arrow-btn-red" style="max-width: 220px;" class="btn btn-lg mr-2 pl-0 mx-auto mx-sm-0 mt-2 mt-sm-0" @click="clickOpenChatWidget()">Talk to an expert
+              <a purpose="animated-arrow-btn-red" style="max-width: 220px;" class="btn btn-lg mr-2 pl-0 mx-auto mx-sm-0 mt-2 mt-sm-0" @click="clickOpenChatWidget()">Show me
               </a>
             </div>
           </div>
diff --git a/website/views/pages/vulnerability-management.ejs b/website/views/pages/vulnerability-management.ejs
index bfa5c7168a..9b729e91ad 100644
--- a/website/views/pages/vulnerability-management.ejs
+++ b/website/views/pages/vulnerability-management.ejs
@@ -145,7 +145,7 @@
         <h2>Build the vulnerability program you actually want</h2>
         <div purpose="button-row" style="margin-top: 32px;" class="d-flex flex-md-row flex-column justify-content-center align-items-center mx-auto">
           <a purpose="cta-button" href="/try-fleet/register?tryitnow">Try it out</a>
-          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Talk to an expert</a>
+          <a @click="clickOpenChatWidget()" purpose="animated-arrow-button-red">Show me</a>
         </div>
       </div>
     </div>