Update how-fleet-raised-a-27m-series-b-without-a-pitch-deck.md (#30567)

Embedded the memo link into "When we set out to raise Fleet's Series B"


<!-- This is an auto-generated comment: release notes by coderabbit.ai
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## Summary by CodeRabbit

* **Documentation**
* Updated the introduction of the article to embed the Series B memo
link directly within the first sentence, replacing the separate "Read
the memo" link with an embedded PDF viewer.
* Added a new article detailing major Apple IT and device management
updates from WWDC25, highlighting enhanced MDM features and Fleet’s
support for these capabilities.
<!-- end of auto-generated comment: release notes by coderabbit.ai -->

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Co-authored-by: Mike Thomas <78363703+mike-j-thomas@users.noreply.github.com>
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# How Fleet raised a $27M Series B without a pitch deck
When we set out to raise Fleet's Series B, we decided to skip the usual pitch deck. Instead, our CEO, Mike McNeil, took a leaf out of [Parker Conrad's](https://en.wikipedia.org/wiki/Parker_Conrad) book and wrote a memo—a long form document explaining what's happening in the market, how Fleet is growing, and what we want to build next.
When we set out to raise Fleet's Series B, we decided to skip the usual pitch deck. Instead, our CEO, Mike McNeil, took a leaf out of [Parker Conrad's](https://en.wikipedia.org/wiki/Parker_Conrad) book and [wrote a memo](https://fleetdm.com/pdfs/fleet-series-b-memo.pdf)—a long form document explaining what's happening in the market, how Fleet is growing, and what we want to build next.
We still included charts, graphs, and key SaaS metrics like revenue growth, net retention, and sales efficiency. But the heart of the memo was the writing and collaboration. We wrote and rewrote it, opened it up for feedback, made the entire company commenters on the draft, and rewrote it again. This process helped us better understand what we're doing, who we're doing it for, why now is the right time, and how we plan to scale.
The memo helped us raise $27 million in funding. Now that the round is public, we're sharing it in the spirit of openness and transparency for you to use as inspiration in your own projects.
The memo helped us raise $27 million in funding. Now that the round is public, we're sharing it in the spirit of openness and transparency for you to use as inspiration in your own projects.
<embed src="https://fleetdm.com/pdfs/fleet-series-b-memo.pdf" width="100%" height="600" type="application/pdf">
[Read the memo](https://fleetdm.com/pdfs/fleet-series-b-memo.pdf)
## What's next for Fleet

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