Update README.md (#10946)

# Checklist for submitter

If some of the following don't apply, delete the relevant line.

- [ ] Changes file added for user-visible changes in `changes/` or
`orbit/changes/`.
See [Changes
files](https://fleetdm.com/docs/contributing/committing-changes#changes-files)
for more information.
- [ ] Documented any API changes (docs/Using-Fleet/REST-API.md or
docs/Contributing/API-for-contributors.md)
- [ ] Documented any permissions changes
- [ ] Input data is properly validated, `SELECT *` is avoided, SQL
injection is prevented (using placeholders for values in statements)
- [ ] Added support on fleet's osquery simulator `cmd/osquery-perf` for
new osquery data ingestion features.
- [ ] Added/updated tests
- [ ] Manual QA for all new/changed functionality
  - For Orbit and Fleet Desktop changes:
- [ ] Manual QA must be performed in the three main OSs, macOS, Windows
and Linux.
- [ ] Auto-update manual QA, from released version of component to new
version (see [tools/tuf/test](../tools/tuf/test/README.md)).

handbook/customers/README.md

@@ -21,7 +21,7 @@ Customers on a paid tier of Fleet can get in touch directly for commercial suppo
 
 ## Becoming a customer
 
-To close a deal with a new customer (non-self-service), create a GitHub issue using the "Sale" issue template and follow the steps.
+To close a deal with a new customer (non-self-service), create a GitHub issue using the ["Sale" issue template] (https://github.com/fleetdm/confidential/issues/new?assignees=hollidayn%2Czayhanlon&labels=project%2C%23cx%2C%23sales%2C%23business-operations&template=3-sale.md&title=New+customer%3A+_____________) and follow the steps.
 
 > TODO: dedupe between this section and the "Sale" issue template