diff --git a/handbook/growth.md b/handbook/growth.md index 2b6c84a1fd..f76fcb3791 100644 --- a/handbook/growth.md +++ b/handbook/growth.md @@ -77,6 +77,24 @@ Once a relevant sponsorship opportunity and its prospectus are reviewed: 7. Once the above steps are completed, use the [Speaking events issue template](https://github.com/fleetdm/confidential/issues/new?assignees=mike-j-thomas&labels=&template=6-speaking-event.md&title=Speaking+event) to prepare speakers and participants for the event. +## Growth rituals + +The following table lists the Growth group's rituals, frequency, and Directly Responsible Individual (DRI). + + +| Ritual | Frequency | Description | DRI | +|:-----------------------------|:-----------------------------|:----------------------------------------------------|-------------------| +| Daily tweet | Daily | Post Fleet content on Twitter. | Drew Baker | +| Daily LinkedIn post | Daily | Post Fleet content to LinkedIn. | Drew Baker | +| Social engagement | Weekly | Participate in 50 social media engagements per week.| Drew Baker | +| Osquery Jobs | Weekly | Post to @osqueryjobs twice a week. | Drew Baker | +| Enrich Salesforce leads | Weekly | Follow the Salesforce lead enrichment process every Friday. | Drew Baker | +| Outside contributions | Weekly | Check pull requests for outside contributions every Monday. | Drew Baker| +| Weekly article | Weekly | Publish an article and promote it on social media. | Drew Baker| +| Weekly ins and outs | Weekly | Track Growth team ins and outs. | Tim Kern | +| Podcast outreach | Weekly | Conduct podcast outreach twice a week. | Drew Baker | +| Monthly conference checks | Monthly | Check for conference openings and sponsorship opportunities on the 1st of every month. | Drew Baker| + ## Slack channels The following [Slack channels are maintained](https://fleetdm.com/handbook/company#group-slack-channels) by this group: @@ -90,3 +108,5 @@ The following [Slack channels are maintained](https://fleetdm.com/handbook/compa + +